Mesh Security Design: Landing Page, UI, Brand, and Marketing
Infrastructure
in progress
approved
Completed
Description

DesignDAO will design the UI for the primary Mesh Security landing page and web application, as well as developing the Mesh Security brand and leading marketing efforts. Milestone 1 = Mockups and UI Prototypes (Design DAO will create a moodboard to define the style direction. They will then turn this into mockups. Using the mockups, they will then create wireframes for the entire app, and simple prototypes where necessary). Milestone 2 = UI Fine Design (based on the wireframes, they will design the entire app in detail, in the style of the mockups, ready for development). Milestone 3 = Mesh Brand, Strategy, and Concept (they will create the brand around Mesh Security and compile it into a brand book. It will include things like the logo, colors, fonts, etc., but also things like claims and the overall language of the brand, and also guidelines for social media). Milestone 4 = Mesh Brand Story and Landing Page (they will develop an engaging brand story based on which they will create a landing page and content for social media).

Purpose

Funding sources: $20k USDC and $20k in AXL from Axelar.

Useful links
Funding Amount

$40,000 (USDC/AXL)

Payment Structuree

25% for Milestone 1 / 37.5% for Milestone 2 / 25% for Milestone 3 / 12.5% for Milestone 4

Execution

3 months

Grantee

Design DAO